Coastside Couture

 

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Coastside Couture was already a successful wedding and event planning company when we first sat down to talk them about possible directions for a new website. They wanted one that would capture both the company’s elegance and professionalism and the owners’ zesty, straightforward, creative, and personable approach.

We designed and built the site based on Coastiside Couture’s existing logo which we all agreed was just right. We went with WordPress as our content management system because easily editable content was a major factor for our clients.

We did our best to introduce the business and the people behind it with flare, a bit of ostentatious indulgence – but never forgetting about accuracy and our most important goal: to attract more visitors to the site and represent the company in a way that is truthful to who they are.

Apart from doing design and development work, we put a lot of emphasis on SEO (search engine optimization). Our Client’s goal was to gain momentum and achieve higher ratings in Google searches. We definitely met the challenge, and we are going to keep continue working with this amazingly passionate and professional team.

"As a destination marketing organization, it’s critical to have superior SEO and an easy-to-edit website. This is where Launch Brigade came to our rescue. Their website development team migrated our previous design and content into a new web platform and content management system, as well as enabled a non-technical editing experience for publishing our new content moving forward.

We know we can count on Launch Brigade's technical expertise and ability to solve complex problems, as they continued to build custom integrations from our web platform into our new niche customer relationship management system. It’s been an impressive three years working with them and their continued web hosting management and maintenance."

— Daryl Zape, Online Marketing Director at Visit Santa Cruz County

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